How Search Algorithms Work (from Google)
Guidelines:
image by 200 Degrees at Pixabay
Google's Influence
Survey Results:
What do you think? Would individuals respond that way today?
Question: Are search engines a fair and unbiased source of information?
Demo: librarian
Other Terms:
Question: Are search engines a fair and unbiased source of information?
Demo
Questions
Sample Searches:
Questions:
Video: Algorithms of Oppression (3:43) Safiya Umoja Noble
Grind, Kirsten, et al. "How Google Interferes with its Search Algorithms and Changes Your Results; the Internet Giant Uses Blacklists, Algorithm Tweaks and an Army of Contractors to Shape what You See." Wall Street Journal (Online), Nov 15, 2019. ProQuest.
"Far from being autonomous computer programs oblivious to outside pressure, Google's algorithms are subject to regular tinkering from executives and engineers who are trying to deliver relevant search results, while also pleasing a wide variety of powerful interests and driving its parent company's more than $30 billion in annual profit ."
Heilweil, Rebecca. “Why Algorithms Can Be Racist and Sexist.” Vox, 18 Feb. 2020.
Video: The Moral Bias Behind Your Search Results (9:11) Andreas Ekström, TEDxOslo (2015)
Questions:
Video: Machine Intelligence Makes Human Morals More Important (17:11) Zeynep Tufekci, TEDSummit (2016)
Questions:
Copyright @ The Regents of the University of California. All rights reserved.